Sales Training

Winning Pitch has developed the sales methodology known as the Winning Sales Approach®. This is based on the book “Pitch Perfect – Feel the Impact of a Winning Sales Approach” – written by John Leach and published by John Wiley & Sons. Embraced by literally thousands of SMEs and professional sales personnel the approach brings together the power of effective marketing, ethical selling and personal peak performance to deliver a truly superior business development effort.

Our sales training is made available as one to one coaching and also as a series of open and bespoke workshops for individuals that wish to enhance their selling effectiveness. Our Chief Executive John Leach, delivers higher level coaching to entrepreneurs and teams that have the desire to create a quantum leap in sales performance

Winning Pitch’s approach to selling differs from other methodologies because it is grounded in the need to have a firm business foundation on which to build a robust sales process:

Clarity – personal intentions, business vision and strategy
Uniqueness – innovation and creativity embraced by all
Passion – a desire to do something great
Hunger – the mindset for growth
Customer’s world’s – “live in it”

When these elements are in place a truly Winning Approach to selling can be devolved and cascaded into the market place. The Winning Pitch sales methodology looks at the three drivers pivotal for excellence:

Functional Mastery (FM) – an intimate understanding of the environment that we operate in and knowledge of the products and services offered

Customer Connectivity (CC) – the process of finding, reaching winning and keeping customers

Momentum (M) – the attitudes and behaviours vital for personal, team and organisation “fire in the belly”

Success = FM x CC x M

Winning Pitch’s sales training and coaching is based around these principles and philosophies. The intervention is filled with practical tools and techniques – when embraced they can have immediate impact.